Archive for 2013

Slow Down, to Speed Up with Kristie Kennedy



Slow Down, to Speed Up!
Most purpose driven and visionary leaders operate at a high octane pace, completely focused in pursuit of their goals. Yet, even superman slowed down to be Clark Kent when necessary. The power of rest gives you ammunition to un-leash your very best!

Without adequate time to restore mentally, physically, spiritually and emotionally we are short changing everyone in our sphere of influence. A leader has great impact that ranges from those closest at heart to the uttermost parts of the earth.

How do you know when it’s time to pause for a moment of rejuvenation? What are the tell-tale signs?

Are you frequently misplacing basic items such as car keys, cell phone or ATM debit card? What about your temper? When we run on fumes our fuse gets shorter by the minute and anything can cause you to blow your top!

How orderly is your living environment? Usually, when we are moving at breakneck speed tidiness goes by the wayside! Ask me how I know?

Lastly, have you been neglecting your physical appearance?  Personal grooming is a primary indicator of where we are internally. 

I know you may think you don’t have a moment to waste; but if you honor your spirit with the gift of stillness you will be able to accomplish significantly more in less time. The reason being is that your intellectual capacity will be heightened with an increase in clarity and the ability to execute precisely due to acute focus.
I am not just speaking in terms of sleeping as a form of rest. You must be intentional and set aside a specific time where you schedule space to allow yourself to breathe deeply and simply do nothing. 

In my home built sanctuary, I light my favorite Hazelnut candle by Main Stay, plug up the waterfall and play instrumental music in the background with a good book in hand to refill my barren soul. We have the power to create inner calm whenever we decide to slow down before we choose to speed back up.


Kristie Kennedy is a visionary leader, who serves as a women's beauty, business, brilliance and body image coach that operates in a multiplicity of gifts with a passion for empowering individuals to live magnificently in the face of adversity.  She is a daring woman who is unafraid to take calculated risks.  Her gift of inspiration brings a pure delight to anyone she meets.  Ms. Kennedy believes it is essential to remain steadfast, unmovable and always abounding in the work that is set before you in order to achieve lasting success.  For more information visit: www.kristiekennedy.com.
Wednesday, October 23, 2013
Posted by The Business Women

Entrepreneurs: Protect Your Ideas with Julie Holloway

Entrepreneurs: Protect Your Ideas.

According to Entrepreneurship Education — a core curriculum designed to teach kids in grades 4-12 what they need to know in order to run their own businesses — 80 percent of today’s college graduates will not be able to find a job in their chosen field of study. Given those statistics, it should not be surprising to learn 54 percent of those people aged 18 to 34 want to start their own businesses. When starting a new company, safeguarding your assets is essential to help your business thrive.

Back it Up in the Cloud

You probably know you are supposed to back up your data pertaining to anything of importance. This, of course, is of particular importance when you are brainstorming ideas of your business or hatching new plans to overtake your competition. PCMag.com’s lead analyst, Michael Muchmore, provides a great breakdown of a dozen cloud storage services. Keep the pricing structure and the type of plans available in mind when researching. Look for convenient features, such as folder syncing and mobile access, that make it simple to backup your data.

Add a Device

Don’t rely on just your cloud storage, though. Make a plan for those times when you might not be able to access the cloud. Having an external backup method in place gives you instant access to your data. While a USB device is a good choice for on-the-go data backup, choose an external drive for a full backup. CNET.com reviews external drives and offers unbiased opinions on the best products. Though price can be a big factor, buying the biggest capacity drive today will serve you well through the years.

Thwart Theft

According to the latest FBI statistics, dated in 2011, there were more than 2.2 million burglaries across the United States, an increase of almost 10 percent over 2010 figures. While many thieves are likely targeting your big screen television and heirloom jewelry, your electronic devices are also a target. With the advances in the industry today, you can truly devise your own unique DIY home security alarm. Set up sensors designed to alert you when one aspect of your security system is compromised. Get alerts of breaking crime reports in your neighborhood on your mobile device. You can even watch your home from your laptop or mobile device with the 24/7 access available today.

Bump up the Insurance

Though you likely already have homeowner, or renter, insurance, you might need a rider on your existing plan to cover any business related items that are damaged or destroyed in the event of a fire or theft. Although insurance might cover the cost, premiums go up, and your productivity goes down. Your best bet is to protect your assets by securing them at all times.
Being proactive with your assets, including your business computer, can help your new business get off to a great start. But regardless of whether you’ve just registered your LLC or you’ve had your own thriving business for years, safeguarding your company’s assets should be at the top of your to-do list.


Hope you enjoyed this post!
#TEWmovement

Thursday, October 17, 2013
Posted by The Business Women

Poetry Corner with Trinisa Pitts

 JUST BE YOU
    
No matter how hard you try to be someone else.  The best person that you can be is You. 
Don't try to change yourself for anybody else.  Just be You!
Even when you are feeling Blue, and you don’t know what to do?
You may cry alone inside your room but don’t forget to Just be You!
You can smile on the outside, but your inside are hurt still don't be ashamed to be You!
When someone looks into your eyes.  Let them see beyond the disguise.  Just be YOU! 
Love who you were Then!  Love who you are Now. 
Be proud you stumbled but did not waver. You did yourself a favor.
You may have lost yourself many times, but you never fully gave in and there is a reason why
You stood up for what you believed in and that was in YOU! Nobody can be you but You!
The most important message I came to give to YOU! 
Love who God wants you to be.  Love who God created you to be!
                                                  
JUST BE YOU!


TRINISA M. PITTS   copyright © 2013 
Sunday, October 13, 2013
Posted by The Business Women

POSITIVELY SPEAKING & THINKING with Trinisa Pitts

POSITIVELY SPEAKING & THINKING with Trinisa Pitts

Have you ever wondered if the things that come out of your mouth determine the level of your success?  We need to be more careful of the things that we say.  Negativity is not a good source of energy when we are trying to build and empire. 

Have you ever thought about before you can be a leader you must learn how to follow?  I know what you are saying. “I am not a follower!”  That is the mistake that a lot of people make when they decided to own their own business.  Nobody wants to be told what to do.  That is why everyone that decides to start their own business do it because someone told them what to do our how to do it and they did not like it.  Nobody would listen to them.  I will also tell you positively speaking that that is the reason why most independently own companies fall in their first few years of business.  They will not listen. 

 You must be open minded and be flexible to change.  You must make the necessary adjustment to cater to the consumers’ needs as the industry changes.  Money is not the only thing that makes a business stay on top.  The little people are truly the bread winners. You must be more open to suggestions from the people that work under you.  Those are the people that see the issues and problems before they come.  They work in it every day. 


Do you want your business to stay afloat?  Listen to your people, see where they need help!  Don’t be afraid to have an open minded positively thinking and speaking meeting so you will know what is going on.  That way if there is a detour ahead you know how to adjust your business needs accordingly.  You may have the plan but your workers, and consumers may have the answers you need to broaden your business horizons.  Positive speaking and thinking can change your whole outcome in the direction your business may need to go.  

TRINISA M. PITTS   copyright © 2013 
Posted by The Business Women

The Conversation Continues: Stay-at-Home Moms Ready to Bust a Move (Part 2 of 2) By Delmar Johnson

The Conversation Continues: Stay-at-Home Moms Ready to Bust a Move (Part 2 of 2)
By Delmar Johnson


In my last article I began to speak to stay-at-moms who were ready to bust a move -- get out of the routine of home, soccer fields, PTA meetings, school recitals, baseball teams, and other kid-centered activities.  While I've always found it interesting that kids drive mom’s (and dad’s) schedules rather than the other way around.. that's for another article perhaps.

Mom, Lets Review

Mentioned in the last article were five things to get you and your new career jumpstarted. I hope these five tips got your juices flowing and your mind ticking, helping you zone in on creating your new career plans.

1. Get clear about who you are
2. Take stock of what it is you have and own it
3. Identify what your career interests are now
4. Let your circle of influence know you are ready to get back into the market
5. Network, network, network
6. The bonus: Lean into the fear

But maybe getting clear about who you are and taking stock of what you have will take more than pulling out your iPad, lab top, or the trusty pen and paper.  You may even be asking yourself, “Where in the world do I start?”.

Well, there’s simply no better place to start then at the beginning. What makes you jump out the bed in the morning? What has you excited for the day? Maybe it's knowing you have all kinds of great ideas for a blog that you can't wait to get out there. Maybe it’s training for the marathon you've always wanted to run but didn’t think you had time for. Maybe you're finally starting back on that book you’d put on the back burner after the first 20,000 words.  

As we get older, our priorities change. As women we, more often than not, shrink who we are in order to let others shine--especially our family. Then, at the end of the day, we have nothing left to give ourselves and we begin to settle for what's left over. But let’s face it, that's no way to live! The beauty of it all is that you absolutely have the power to change what may have been your previous outlook. You have the power to create a new path.

What are your interests now?

As the age-old saying goes, a woman has a prerogative to change her mind! What interested you before becoming a stay-at-home mom may be drastically different now, or, heck, it may very well be the same! The question is what is it? What do you need to do to make it happen? Lets explore...

Maybe you wanted to be a project manager.
How about a teacher?
An Executive Assistant?
Be a graphic designer!
A social media maven?

The possibilities are endless.

Take a Closer Look.

Previously I just skimmed the surface of the skill sets moms develop during the course of raising their children and running productive households. No mom underestimates the challenge of raising positive contributors to society! But let’s go a little deeper by offering you some scenarios based on the suggestions above that will paint a better picture of what it is you potentially have developed and evolved into, of which you might  not yet be aware...

SAHM Skills vs. "New Opportunity" Skills.

Stay-at-Home Mom -vs- Project Manager
Planning, organizing, negotiating, budgeting, scheduling, regrouping, meeting deadlines, follow-up

Stay-at-Home Mom -vs- Executive Assistant
Personal relations, attention to detail, sense of urgency, scheduling, planning, organizing, negotiating, meeting deadlines

Stay-at-Home Mom -vs- A Social Media Maven
Tech savvy, personable, enjoys writing and sharing information, content creator, community oriented

On any given day a stay-at-home mom can pull out multiple skills that mirror those you find in a corporate setting. Do any of those skills sounds familiar to you moms? Some even repeat and overlap with each other!  Just because it wasn't in a corporate setting doesn't mean they have no relevance. If anything, they're even more relevant because it dealt with real-life situations. I bet some of you reading this even experienced a few “a-ha!” moments, or at least I hope so!

Never let someone else diminish the relevance of your talents, skills, or know-how because they weren't necessarily sharpened in a traditional work setting. Keep in mind, the world of work today doesn't look like it did yesterday and it takes flexibility and a non-traditional outlook to compete and succeed.

Cheers to your success!

For more innovative HR and Career solutions, contact Delmar Johnson at info@delmarjohnson.com. Call her at 901.318.3006.



Tuesday, October 8, 2013
Posted by The Business Women

Her Business…. By LaTasha West

Her Business….
By LaTasha West

                Chatting with the CEO in Pajamas series seeks to provide information and real world advice. Over the next few weeks I will share interviews that I have done with ladies who are running their own businesses and doing so successfully.  These women are wives, mothers and business owners willing to share a small piece of their journey with you.

I hope this series encourages, motivates and inspires you to believe.

This week I chat with Summer AlexanderCEO of Summer Alexander Research

Here is what Summer has to say:
LaTasha: Summer, how long have you been in business now?
Summer: 2 years!!

LaTasha: What, if anything would you change about your journey in business?
Summer:  Honestly there isn’t anything I would change – even the months with no clients, the days I felt like giving up and the many, many tears I shed. I’ve come to understand that every little thing I’ve experienced has been a necessary step on the path to get me to exactly where I am today.

LaTasha: What was the biggest misconception that you had about working for yourself?
Summer: That I would have more time! While I do have flexibility with my time, I am always in CEO mode. When I worked a job, at the end of the work day once I walked out the door I didn’t think about it again. With my business there always seems to be more to do, another idea to implement, one more email to send, etc…

LaTasha: Were you born an entrepreneur or did you become one? Explain.
Summer: I was definitely born to be an entrepreneur but didn’t always know it. I had a “good job” working with people I loved and making “good money” but I found myself unhappy – restless even. I didn’t know why. After 7 years I was downsized and found myself unemployed for the first time since I started working at 16 years old. Initially I loved the freedom of not punching a clock but there was always this inner nudge pushing me to do more. Turns out that nudge was trying to tell me I had so much more work to do in the world but not for someone else.


LaTasha: If you taught a class on entrepreneurship what would you name the class and why?
Summer: I teach a few however, my newest class is my favorite: “Master Your Mindset, Money & Marketing to Create a Successful Business” I’ve learned from personal experience how mindset (lack of confidence, comparison to others), mismanagement of money (failure to track revenues and expenses, not setting financial goals) and failure to consistently market your business are all roadblocks which if not addressed prevent success in business.

Summer’s Business
 Let Summer Alexander Research save you time and money by searching for information to help your organization make intelligent decisions. Hiring a market researcher immediately impacts your profitability by allowing you to focus on operating your business instead of spending hours sorting through endless amounts of data. With the use of private information databases, they are able to quickly gather the knowledge necessary for you to make accurate business evaluations.

If you want to learn more about Summer or her business Summer Alexander Research visit:

Website www.summeralexanderresearch.com
https://www.facebook.com/SummerAlexanderResearch
Twitter handle https:// twitter.com/SummersResearch

LaTasha West is an entrepreneur, speaker and certified small business development coach. To learn more visit www.latashawest.com.
Monday, October 7, 2013
Posted by The Business Women

From The Home Front to the Line of Fire: Entering the Workforce After Years as a Stay-at-Home Mom (Part 1 of 2) By Delmar Johnson

From The Home Front to the Line of Fire: Entering the Workforce After Years as a Stay-at-Home Mom (Part 1 of 2)
By Delmar Johnson


Ready to move from Stay-at-Home Mom to Co-Worker?

Maybe you've been a stay-at-home mom for the last 5, 10, even 20 years. You may miss the co-workers, managers, and vendors that you interacted with to get things done on the job.  You may miss, let’s face it, adult conversations. Your time has been consumed with caring for your family, making sure everybody was doing well, growing and developing. But now you're at a point where you're asking yourself,

“What now? What's next?”

While you’re dreaming about getting back to doing the work you've enjoyed before, you might be having doubts about yourself. Frankly, society tells you that being a stay-at-home mom has diminished your skills, talents and abilities.

Before you go any further with that thought pattern... STOP! That couldn't be further from the truth.

When you know how to communicate and show the next new potential employer exactly the value you bring to their business culture and environment, you place yourself in the running of being seen by the right decision maker.

After 20 years of human resources and career-training experience, I see so many individuals in transitions in their lives run and dust off their resume, add a few things that may capture the attention of a recruiter, and just begin submitting one application after another via online submissions. I can unequivocally declare that is not the way to strategically land the next best opportunity that fits who you are now, versus who you were, who you have been.

Here are some first steps to take before getting to that point.

Five things to get you started toward a new career.

1. Get clear about who you are. Starting over or transitioning is the perfect time to reassess who are you are, what drives you, what fulfills you, what energizes you and what you do that provides the most satisfaction. This first step should be taken fully consciously and not rushed. When you give yourself the time and space to do it, you will probably be amazed by what comes to surface.  

2. Take stock of what it is you have and own it. Grab your laptop, iPad, or simply a pen and paper and begin to identify what your talents, skills and abilities are. Take the time to actually write these down. Do you know what you have and can do? What better time than now to pinpoint what they are! When you aren’t quite sure about what you can offer, how will you ever be able to convey to a potential employer that you have what it takes? For example, stay-at-home moms have several skills and abilities that can easily translate into the market place - organizational skills, negotiation skills, disciplinary skills, budgeting and planning skills, and that's just to name a few. Think about your previous career skills and the skills that were required in raising a family, and put those down on paper.

3. Identify what your career interests are now. The career interests you had 5, 10 or 20 years ago are not likely to be the same now. Technology alone has transformed the employment market, and it's important that you research the changes. Define how you must align yourself to be competitive and identify the steps you need to take to be ready and noticed.

4. Let your circle of influence know you're ready to get back into the market. It's important to let your trusted circle know you are preparing yourself to get back out into the market for a new career. Let them know what you're looking for and the type of industry you desire. Ask if they are open to making personal introductions to people they know who are connected with the types of employers and career environments you want to be in.

5. Network, Network, Network. Most of the the best jobs in the market won't be found on the internet--they’re found in a networking environment. However, networking should be done strategically. There are meetups everyday and everywhere, but not every one of them is conducive to what you want and need. Be deliberate in choosing networking environments that could potentially have decision-makers in the room. For example, try greater chamber of commerce meetups, targeted business organizations like NAWBO (National Association of Women Business Owners) or industry-specific meetups like SHRM (Society of Human Resources Management). These are just a few examples to get you thinking--find the one that works for you.

BONUS: 
6. Lean into the fear, don't run from it. What do I mean by that? Going through change, it is inevitable that FEAR will show up every single time. The key is not to get so overwhelmed by it that you start listening to the voice of doubt, reasoning, and procrastination. Grab hold of the FEAR and, well, do it anyway! There are a few things you can do to operate effectively in the presence of fear:

(1) assess the fear and break down the risks,
(2) take small steps- you don't have to do everything in a day or overnight, and
(3) live in the present - give yourself permission to be in the present and not let your mind run off in to the future.

These are the first five steps that will get you jump-started and moving in the right direction. In making all of these moves, never forget to embrace the change you are moving through! When we choose to embrace the change, rather than fighting against it, the potential to be overwhelmed is diminished far more than jumping in with no direction and no sincere thoughts toward it. I hope you will join me in my next blog as I expand a little more on this topic, to get you Stay-at-Home Moms moving again with confidence.

For more innovative HR and Career solutions, contact Delmar Johnson at info@delmarjohnson.com. Call her at 901.318.3006.

Posted by The Business Women

POETRY CORNER with Trinisa M. Pitts

I’M A DREAMER
I am Dreamer! I Dream High, I dream Low in my dreams I can go anywhere I want to go.
There is no limit to what I can do, all I have to do is close my eyes and make it come true.
To pursue my dream that just may become a reality I guess we will have to wait and see.
I believe in me! I believe that I can do most anything.
I am a Dreamer, all I have to do is dream the impossible dream.
Take a risk, and  hope  that I don't miss.
I aim and shoot for the stars, the sky and the moon.
You will see me succeed someday soon.
                                                                                       I am a DREAMER!

Trinisa M.Pitts, Author -Writer - Poet - Motivational Speaker, She is an Independent Columnist and a native of Syracuse, NY. Most importantly she is A Woman of GOD.  She started her childhood dream of becoming a writer in 2011, with her first contribution in Chronicles of a Walk with Christ. Her words of encouragement to her readers: Never give up on your dreams. Always reach for your goals. Push forward and past your adversaries. In everything you do, do it to the best of your ability and don't let anyone tell you that you are not worthy. Contact her at www.trinisampitts.com or ptrinisamichelle@aol.com.

Wednesday, October 2, 2013
Posted by The Business Women

Stop Playing the Blame Game with Yvette Wilson Bentley

Motivational Moments Article / Stop Playing the Blame Game with Yvette Wilson Bentley
                                                                                                       
One of the first things that I learned when I truly entered into a relationship with God is that I had to stop playing the blame game.  I had to stop pointing the blame and accepting responsibility for the things that had happened in my life and all that I didn’t do in my life up until my early 30s and even beyond for the rest of my life.

One of the most comfortable things I had found in blaming others is that it relatively easy and comfortable to point away from the self and assign the blame to another human being, a group of human beings, churches, schools, jobs – whatever represented anything or anyone other than Yvette.  But to turn the blame on self, rather accept the fact that the blame lies with the self and belongs to the self is a horse of a different color, let me tell you!

To say the least, having to look at self is not pretty.  Looking at self does not afford one the luxury of having variety in the scenery or different focal points – you are it, baby!  Like the late Michael Jackson sang, “I’m starting with the man in the mirror; I’m asking him to change his ways.”  When you are staring at self in the mirror, it is the reflection of self that dominates the perimeter of the mirror.  You may catch a glimpse of background objects, but you are the featured attraction. 

“Nowhere to Run” was one of my favorite songs by Martha & the Vandellas when I was growing up, but it wasn’t until I was in my mid-thirties when I realized the words of the song, “Nowhere to run; nowhere to hide,” aligned with a statement that a friend had shared with me:  Wherever you go, there you are!

As a child, I used to visit one of my best friend’s regularly and one of our favorite games was hide-and-seek.  my favorite place to was to hide was in the closet in her mother’s room.  My friend’s mother had a walk-in closet in her bedroom with one long rack on the back wall that she hung her coats.  Well, that was my spot.   Every time we played that game, that was the first place I would go hide.  And every time I would go hide there, that’s where my friends would find me.  I remember I used to say, “Why you always gotta find me?”  “Because you always hiding in the same place.” 

As a ten year old child, the experience of playing hide-and-seek bared little significance for me, other than playing with my peers, but to view it from and adult perspective, my experiences of playing hide-and-seek is a clear illustration of one of my familiar and favored definitions of insanity: trying the same thing expecting different results.  

The same behavior I exhibited in playing hide-and-seek was the exact same behavior when I was ‘hiding out in my own mind” – trying to find somewhere to hide and people kept finding me in the same hiding place.   Would things have been different if I had discovered what others already knew - that my so-called “hiding place” was actually a public forum? I would like to think things would have been different, but if it were not for my life’s experiences – both good and bad – I would not be the person that I am today.

I challenge you to stop playing the blame game!

A native of LouisvilleKY, Yvette Wilson Bentley has worked in clerical administration & customer service for over twenty-five years.

In 2012, Yvette self-published three inspirational/motivational books:  Enhancing the Journey, Enhancing the Journey: The Journey Journal and Pebbles in the Sand.  In addition, Yvette launched Words 2 Life LLC, which provides manuscript editing and formatting services for clients seeking to self-publish their works.Yvette is also an inspirational/motivational speaker who delivers messages that motivates, and encourages people in an arousing yet compassionate manner.

Bentley is currently writing her fourth book, a memoir about various accounts of her life, which is scheduled to be released in the winter of 2013.  For more information visit www.ywilsonbentley.com



Posted by The Business Women

A RADICAL INVESTMENT with Trinisa M. Pitts

A RADICAL INVESTMENT
                                                      
I know you are saying to yourself what does she mean by Radical?  I mean something out of the ordinary.  Something that seems so farfetched, that it may seem impossible to achieve. Going beyond the ordinary. 
The dictionary definition of radical is departing from usual; Pervasive, far-reaching, searching or thoroughgoing.
So with that I say are you ready for a radical investment to turn your business around, to give your business just a little bit of flavor?  Now the next question is going to be how do I do this radical investment?  Where do I start?  It starts with you.  You have to think about that one opportunity of a lifetime.  Put that thought into play.  What must you do to get where you need to be? 

First you must have FAITH not money! Before you invest you must have faith in your investment. You must say I know that this investment is going to turn things around for me.  Then you move forward.  Don’t let anything stand in the way of investing in yourself and your business. 

The return on your investment is going to worth every penny you put into it but you must move forward with caution.  Know that every decision you make is detrimental to your success.  Your attitude, your determination, your outward appearance, and most importantly your branding.  How do you look to the world?  What image are you going to portray and stand by?  Things that you didn’t think would make a difference is going to be more of a priority now.  You say why?  I say because you have stepped outside of the ordinary into the extraordinary to succeed.  That means you have decided to be in a class all by yourself.  Different! For an example you walk into a room where everyone is wearing Red you have decided to wear Yellow! Stand out in the crowd.  You have decided that you don’t mind being talked about.  People are now curious to see what you have to offer.  Catch my drift?

SO being unique and showing your personality in your Business makes you different.  That means all aspects of your life play a vital part in your business and career.  You have decided to move to the next dimension, and go that extra mile to get where you need to be.  That is a power move that will bring about a prosperous Radical Return.  Don’t give up.  Be Radical and come outside of YOUR box.   


Trinisa M.Pitts, Author -Writer - Poet - Motivational Speaker, She is an Independent Columnist and a native of Syracuse, NY. Most importantly she is A Woman of GOD.  She started her childhood dream of becoming a writer in 2011, with her first contribution in Chronicles of a Walk with Christ. Her words of encouragement to her readers: Never give up on your dreams. Always reach for your goals. Push forward and past your adversaries. In everything you do, do it to the best of your ability and don't let anyone tell you that you are not worthy. Contact her at www.trinisampitts.com or ptrinisamichelle@aol.com.
Posted by The Business Women

Her Business by LaTasha West

Her Business….
By LaTasha West
                Beyonce said it, and I am inclined to agree, Girls run the world!

Chatting with the CEO in Pajamas series seeks to provide information and real world advice. Over the next few weeks I will share interviews that I have done with ladies who are running their own businesses and doing so successfully.  These women are wives, mothers and business owners willing to share a small piece of their journey with you.

I hope this series encourages, motivates and inspires you to believe.

This week I chat with Adrienne Adams, Business Coach & President of It’s Not Enough to Dream.
Let’s jump in:

LaTasha: How old were you when you started your first business? Tell me about it.
Adrienne: I actually was not a child entrepreneur.  Selling lemonade and candy didn’t interest me at all. Becoming a business owner didn’t have much appeal until I graduated from college in my early twenties.  I had decided to be a stay-at-home mom, but I still wanted to have some income earning potential.  I briefly ran a home day care.  It didn’t work out.  But that was the first time that I wrapped my mind around being able to do something where I could serve other people, make money and still be able to place the needs of my family first.  It took a while to find the right fit.

LaTasha: Have you made any costly business mistakes? If so please share.
Adrienne: Well, I try to stay away from terms like “failures” and “mistakes.”  If a toddler falls while learning to walk, they didn’t make a mistake.  They didn’t fail.  It’s just a part of learning and perfecting the process. 
With that said, yes, I’ve had several times where I’ve had things not work out as planned while I was learning and perfecting different business processes. 

I remember spending a nice amount of money on a business system that didn’t quite work out the way that we envisioned.  We spent weeks and weeks waiting for our contractor to develop it and took time to pay for it and we don’t even use it today.  When everything was said and done, it wasn’t the tool that we were looking for.  Some things you can only learn from trial and error.  And sometimes it takes experiencing things that you don’t want to get clearer on what you do want.
LaTasha: Do you believe social media has helped your business grow? Please explain.
Adrienne: Absolutely.  Right now, we have chapters in four different cities.  We were able to connect with women for our group and launch new chapters using social media exclusively.

LaTasha: What has been your proudest moment in business to date?
Adrienne: The day when our payroll company sent a direct deposit to my bank account.  And then I got the check stub at the office.  I felt so legit.

All of us entrepreneurs have essentially the same dream.  To earn a living helping people in the way that makes us feel warm and fuzzy.

And for so long, we’re doing the work.  But the earn a living part is missing. We want real businesses, not the kind where we break even or just make a couple of dollars.  We want paydays and check stubs.

So the moment when it all came together was most definitely a proud, dream-come-true kind of moment for me.

LaTasha: What advice would you give to someone considering making the jump in to entrepreneurship?
Adrienne: People have to understand that entrepreneurship is hard work.  Everyone wants to skip to the end where they are sitting on an island sipping a cold drink and the money is in the bank.  That doesn’t come right away.  It takes time to learn and build and get into the flow of how things operate.

I’ve seen business owners get frustrated and quit because they have to work through the middle.  Companies aren’t built overnight.  Entrepreneurs should set daily goals and celebrate all of their progress.

It’s also very important to be true to yourself and do something that you really want to do and that you do well. That’s how your business ends up being a blessing to your customer.

Adrienne’s Business
It’s Not Enough to Dream Women’s Circle encourages women to reach their next level in faith and
entrepreneurship. Through fellowship, networking and tips to succeed from founder and President
Adrienne Adams, women learn how to stop dreaming and start putting action in place to achieve their
goals. Adrienne’s favorite motto is “If you can do all things through Christ, act like it!” and she encourages women to move beyond fear and live their purpose.

If you want to learn more about Adrienne or her business “It’s Not Enough to Dream”, visit:
Website www.itsnotenoughtodream.com
www.facebook.com/pages/ItsNotEnoughtoDreamMagazine
www.facebook.com/adrienneadamsdreamcoach
Twitter handle https://twitter.com/mrsdreamcoach

LaTasha West is an entrepreneur, speaker and certified small business development coach. To learn more visit www.latashawest.com.
Friday, September 27, 2013
Posted by The Business Women

What’s the difference between an Accountant and a CPA?- By Aradia Knight

What’s the difference between an Accountant and a CPA? By Aradia Knight

When asked if an individual is a CPA, you might hear this response, “No, I’m an Accountant.” So, this begs the question: What’s the difference between an Accountant and a CPA? The answer—legally there is no difference. The U.S. Bureau of Labor Statistics (BLS) states that every accountant or auditor who files a report with the Securities and Exchange Commission (SEC) must, by law, be a Certified Public Accountant (CPA). Just as a person who earns a medical degree must hold a medical license to legally practice medicine, an individual must be a CPA to legally call himself or herself an Accountant or Auditor. An accounting degree simply isn’t enough.

What is an Accountant?
The BLS uses the terms Accountants and Auditors interchangeably, but an individual may use either term to describe their respective title. The basic duties of an Accountant or Auditor include:
  • Preparing and examining financial records for accuracy and compliance with laws and regulations
  • Computing and preparing tax returns
  • Assessing a business’ financial records to make sure the organization runs efficiently and uses legal accounting procedures
  • Maintaining and organizing financial records
  • Suggesting ways to reduce costs, increase revenues and boost profits
  • Explaining findings to clients or employers using prepared reports
Other professionals provide similar services, but only a licensed CPA can legally say he or she is an Accountant or Auditor.

Types of Accountants
While Accountants and Auditors work with the financial records of individuals and businesses, they generally fall under four main specializations:
  • Public Accountants: CPAs perform a broad range of services, including accounting, consulting, auditing and tax assistance. A true accountant is licensed as a CPA, as this individual works with the financial documents that their clients are required to disclose by law. Such documents can include balance statement sheets or tax forms.
  • Management Accountants: Requiring licensure as a CPA, a management accountant is also known as a private, industrial, corporate, managerial, or cost accountant. Individuals in this specialization generally work for organizations and prepare information for budgets, performance reports and financial forecasts.
  • Government Accountants: With duties that resemble those of a management accountant, a government accountant has a CPA license and works with federal, state or local governments to make sure that money is handled in a way that complies with laws and regulations. Some government accountants audit the financial records of businesses or private citizens to ensure compliance with tax laws or government regulations.
  • Internal auditors: These licensed accountants work for organizations and specialize in looking for the mismanagement of funds. As auditors, they look for ways that companies can use funds more efficiently and report fraudulent activities.
Becoming an Accountant
Having a degree as an accountant does not legally make an individual an accountant. Furthermore, most U.S. states prohibit using the terms “auditor,” “accountant” and “accounting” to describe the financial services that one may perform if he or she is not a licensed CPA. If, for example, an individual works in the accounting department of a company without a CPA license and later starts a private bookkeeping business, he or she cannot legally say that they held a position as an accountant or provided accounting services. The problem with using these terms is that it implies that the individual held the appropriate license and was legally able to perform the services of a CPA.

To become a licensed accountant, an individual must graduate with at least a bachelor’s degree in accounting or a related field. The graduate must then obtain relevant job experience before sitting for and passing a four-part CPA licensing exam from the American Institute of Certified Public Accountants, which is administered by each state’s Board of Accountancy. Then, to keep the license, a CPA must participate in continuing education classes. Accounting and Auditing certifications from professional associations are available, but they aren’t a substitute for a state-issued CPA license. True accountants use such certifications as a means to specialize in an accounting or auditing field of interest.

Being an Informed Consumer
There is no such thing as an individual who is an accountant, but not a CPA. There are, however, unlicensed individuals who illegally say they are accountants or provide “CPA-quality” services to look better to clients and prospects. On the other hand, there are those who abstain from using such terms, but are mistakenly labeled as accountants in phonebooks and directories. If you’re in need of a licensed accountant, you can verify if an individual holds a current CPA license by state, nationwide. On the other hand, if you’re simply looking for a service to help you with your personal or business finances, plan and prepare your taxes, or launch a new startup…  a bookkeeper can indeed provide these services. 


Aradia Knight founded Aidara Inc. in 2011, bringing with her a solid background in accounting and business development. Aidara, Inc.  an online bookkeeping service serving businesses all over the U.S. The Aidara team provides support for tax planning, monthly business bookkeeping, and consulting.




Sunday, September 22, 2013
Posted by The Business Women

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